STRATEGIC MARKETING FOR SUMMER CAMPS

We provide comprehensive marketing solutions tailored for summer camps.

These solutions help you attract and retain more campers and staff, promote events and retreats, and effectively engage donors without needing a full-time marketing team.

RESTART GAME

RECRUIT

RETAIN

GROW

Feeling Stretched Too Thin?

Running a camp is a full-time job, and then some.

As a result, marketing often falls on the shoulders of someone already juggling too much. This often leads to stress, scattered efforts, and missed opportunities.

But you do not have to do it all alone. We are here to help.

We hear this all the time:

  • Too little time

    You’re juggling too many roles to market consistently

  • Declining results

    Camper and donor numbers aren’t where you need them

  • No clear plan

    It’s hard to know what’s working or what to focus on

Marketing Services

To help you succeed, we provide everything you need to promote your camp, stay consistent, and build a lasting impact.

SCHEDULE A FREE CONSULTATION
Marketing Strategy

Marketing Strategy

We’ll build a clear, seasonal plan to help you stay ahead and reach your goals with confidence.
Messaging & Communication

Messaging & Communication

Clarify your message and communicate with confidence across every platform you use.
Website Design & SEO

Website Design & SEO

Mobile-friendly, easy-to-navigate websites that look great and get found by the right people.
Email Marketing

Email Marketing

Engaging emails that keep families informed, connected, and ready to register or donate.
Social Media Marketing

Social Media Marketing

Post planning, graphics, and content calendars designed to connect with your audience.
Print Material Marketing

Print Material Marketing

Postcards, flyers, brochures, and more—designed to inform, inspire, and drive action.

We're More Than Experience. We're Camp People, Too

We’ve worked at camps, grown up at camps, and now we help them thrive.

Because of that experience, we specialize in helping faith-based summer camps and large retreat ministries grow with clarity and consistency. In every project we take on, our team brings a deep understanding of your audience, your seasonal calendar, and your mission.

  • Focused exclusively on camps and retreat centers

  • Decades of nonprofit marketing experience

  • Proven results that drive registrations and giving

SEE CLIENT RESULTS
Pecometh Logo
LOM - Lutheran Outdoor Ministries
Blue Lake Camp Logo
Cross Roads

Signals from the Campfire

Quarterly insights for camp leaders who are thinking beyond the next registration deadline.

Camp leadership is changing. Staffing, affordability, belonging, innovation, retreats, volunteers, AI, donor communication, and board development are all shaping the future of camps in real time.

Signals from the Campfire is a quarterly brief from Tic Tac Toe Marketing for Camps created to help camp directors, year-round staff, and boards pause, reflect, and ask better questions.

Each edition is designed to be practical enough for your next staff meeting, thoughtful enough for your next board packet, and clear enough to spark real conversation about what your camp needs next.

No. 1 | January 2026

Insights and Questions for Camp Leaders

This edition explores five major signals shaping camp leadership in 2026: belonging and growth, staff wellbeing, outcomes and impact, camp economics, and conscientious AI use. Use it as a conversation guide for your team as you review where your camp is strong, where you feel stretched, and what needs attention next.

DOWNLOAD JANUARY EDITION
No. 2 | April 2026

Innovation at Camp

Innovation does not have to mean expensive technology or flashy new programs. This edition helps camp leaders think clearly about intentional change across summer camp programs, staffing, retreats, volunteering, board development, and funding new ideas. It also includes a simple case statement resource to help communicate new projects to donors and funders.

DOWNLOAD APRIL EDITION

Hear From Others

“Within the first year, our retreat income increased by 10% and we are already on track to exceed our goals for year two. Working with Tic Tac Toe Marketing was absolutely the right choice.

Tic Tac Toe Marketing helped us realize true results. The good news of the work we are doing is spreading faster than we could have hoped for. As a result of her expertise, we’ve also been able to adopt new best practices for our team and our marketing efforts.

Now we can continue to share our mission with purpose and direction with confidence and the results have been tremendous!”

Travis Aufderheide

Green Lake Bible Camp

Luther Crest was about to experience the largest transition that the organization had seen in over 15 years. With an outgoing Executive and Program Director, the organization needed to focus inward on strategy and mission to move forward. That was going to take our staff's time and energy.

We needed help bridging this transition and we needed help that would match our organization's culture, commitment, and striving for excellence. Tic Tac Toe Marketing was the team for the job. Casey and Carter were dedicated partners who provided us with just what we needed!

They offered us tailored marketing plans and strategies and never let communication at Luther Crest slip through the cracks. We couldn't have crossed this bridge without Tic Tac Toe!

Maddie Elliott

Luther Crest

Quit Struggling With Your Marketing

You spend so much mental energy on marketing, which likely isn't even your area of expertise. Isn't it time to bring in the experts to do the work, help you and your board feel confident, and reach your goals in stronger ways than ever before?

SCHEDULE A FREE CONSULTATION